On the advantage a magazine has in an online world

On the advantage a magazine has in an online world

“What’s interesting to me about magazines is magazine, not just us, but a whole host of other ones tend to be ones where people, you read them leaning back. You read them on the sofa, you’re reading them at Starbucks. Newspapers tend to be things where you’re leaning forward. It’s like the Internet, stuff where you need to get news quickly. We’re a slightly more reflective, and it’s interesting in Britain — is that Sunday and Saturday papers are doing quite well because people have more time to read them.”

Also related to what purists say about the tactile experience of reading an actual book, rather than on screen. The context of having mindful time to absorb/experience what you are reading versus the multitasking crunch of reading emails, news, tweets, etc.

Posted via web from Bryan Skelton’s Posterous


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